Website development
A marketing site that explains what you do and brings in the request. Fixed scope, fixed price, a date.
Read more →Websites for trade and handyman businesses
You do not win jobs by having the best site. You win them by replying first, and the site exists to make sure they message you at all.
The situation at trade and handyman businesses
A trade business lives on requests arriving while you are up a ladder. The customer often does not know exactly what they need — "something has to happen with the bathroom" — and is meanwhile comparing three tradespeople they found on Google. Whoever replies first and creates the least hassle gets the job.
Most trade sites get in the way of that reply. There is a contact form landing in an inbox you open in the evening, fifteen services crammed onto one page so nobody can tell whether you also lay floors, and not one photo of work you actually did. For a private customer letting somebody into their home, that last part is the only thing that counts.
What is different for trade businesses
- One entry point, not five. WhatsApp or a phone call as the primary action, because somebody with a broken door does not fill in an eight-field form.
- Photos of your own work, not a stock library. Twenty real photos of jobs you did convince more than any text above them.
- Every job people search separately gets its own page: bathroom renovation, laying floors, replacing window frames. That is how people search and how Google finds you.
- The service area is stated, and honestly. A tradesman claiming the whole country is not believed by somebody living in Emmeloord.
- Reviews and a company registration number in view. In consumer work trust is the entire sales argument, and making it verifiable costs nothing.
What that looks like at trade businesses
Somebody searches on a Saturday morning for a bathroom fitter in Almere. They land on your bathroom page, see eight photos of bathrooms you did, see Almere listed, and send you a photo of their own bathroom. You reply within twenty minutes from your phone with a ballpark figure. That is the whole sale, with no quoting process involved.
We built this before
A handyman service for Flevoland. One message is enough: they find the tradesperson, collect the quotes and book the appointment.
Conversion-first site built around a single WhatsApp entry point.
What we build for this
OneCallHome
A site we built for this trade. See what went into it.
Read more →Painting companies
Painting sells itself one way: showing what it looked like and what it looked like afterwards. Everything around that is secondary.
Read more →Installation companies
Nobody calls the prettiest site when a pipe bursts. They call the first one that answers and makes clear it can be there today.
Read more →Contractors
Nobody picks a contractor on a Tuesday afternoon. They collect names for months and end up choosing the one they have seen the most of.
Read more →Questions about trade businesses
I work alone. Do I even need a site?
You need something people land on when they google your name or search for a job. That can be a five-page site. What you do not need is a thirty-page site you never maintain.
Is WhatsApp not unprofessional?
Not in this trade. Consumers would rather message than call, and a photo of the problem saves you an inspection visit. Put it there as the primary button, with your number next to it for the people who do want to call.
Should I list my hourly rate?
An indication or a call-out charge, yes. It filters out the requests you were never going to win, and saves you more time than it costs you in jobs.
Tell us what is wrong with what you have.
Send a short brief. You get a fixed scope, a fixed price and a delivery date back — not an open-ended engagement.