Website development
A marketing site that explains what you do and brings in the request. Fixed scope, fixed price, a date.
Read more →Websites for roofing companies
A leaking roof is the most urgent search in construction. Anyone not responding within the hour does not exist for that customer.
The situation at roofing companies
Roofing arrives in two waves. After every storm the phone is red hot with leaks that have to be closed today, often with an insurer involved. In between there is planned work: replacing a roof, insulating it, a dormer — tens of thousands of euros that people take months to decide on.
Most roofing sites treat the two as one thing and fail at both. On the emergency side the phone number is not prominent enough and it is unclear whether you answer in the evening. On the planned side there is no proof of quality at all: no photos of the decking underneath, no explanation of materials, no guarantee period. And a roof is the one thing a customer can never inspect for themselves.
What is different for roofers
- An emergency route that looks like one. A single page about leaks, with the number at the top and an honest line about when you answer and when you do not.
- Photos of what was underneath. The rotten decking, the wrong lead flashing, the soaked insulation — that is the proof you actually solved it rather than patching over it.
- Materials and guarantee periods stated. Bitumen, EPDM, tiles and zinc have different lifespans and different prices, and the customer who reads that trusts you sooner.
- Insurance claims as a topic of their own. Much storm damage runs through the insurer, and whoever explains how that process works wins the job from whoever does not.
- Inspection as a low-threshold first step. A roof inspection with a report is a small job that turns into the renovation in a large share of cases.
What that looks like at roofers
It storms on a Sunday evening and somebody has water in the loft. He searches for an emergency roofer and lands on your leak page. Your number is there, and under it one sentence: at weekends we answer until 21:00 and can usually do a temporary repair on Monday morning. He calls. That call is a four-hundred-euro emergency repair, and three weeks later it is an eighteen-thousand-euro roof renovation — because you were there first.
What we build for this
Installation companies
Nobody calls the prettiest site when a pipe bursts. They call the first one that answers and makes clear it can be there today.
Read more →Solar and heat pumps
Nobody buys solar panels. People buy a lower energy bill, and your site has to show how much lower.
Read more →Contractors
Nobody picks a contractor on a Tuesday afternoon. They collect names for months and end up choosing the one they have seen the most of.
Read more →Questions about roofers
Should I promise 24/7 availability?
Only if it is true. Promised availability you do not deliver costs you the review and the customer. Saying honestly until what time you answer works better than "always available".
Is a drone photo of the roof worth it?
As a sales tool, yes. A customer who has never seen their own roof and is now looking at a photo of the cracks does not need convincing of the quote.
We also do roof insulation and solar panels. Same site?
Same site, own pages. Roof insulation is searched by people thinking about their energy bill, not their roof — that is a different way in to the same work.
Tell us what is wrong with what you have.
Send a short brief. You get a fixed scope, a fixed price and a delivery date back — not an open-ended engagement.